E70: "Power of storytelling in business" with Krishna Kumar N (KK)

Krishna Kumar N (KK) shares how storytelling enabled him to shape sales and marketing efforts in a South African company and land him on LinkedIn's first Creator program in India.What you'll listen

(00:00) - Welcome (01:01) - Backstory (04:04) - Is storytelling useful for fields other than sales & marketing (05:42) - Examples of storytelling for project managers (07:51) - How writing on LinkedIn helped KK (10:05) - Basics of storytelling (11:19) - Examples of good and bad storytelling (17:45) - Presenting numbers with narratives (20:01) - How to get started with storytelling (23:01) - Getting started with writing on LinkedIn (26:27) - What should be in the first fold of the webpage (28:32) - Kindest thing anyone has done for KK (29:45) - Who exhibited leadership in KK's life (31:42) - Definition of living a good life
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