Ep 55 - Supercharge your MVNO (and your ARPU) by delivering a personalized subscriber experience

Last week I gave a keynote at the first-ever in-person MVNO Nation Live conference in beautiful Valencia, Spain. It was thrilling to talk to all of the entrepreneurial leaders at this event. They clearly see the huge upside of embracing public cloud technology and are poised to use it to become some of the world’s greatest brands. I’ve turned my keynote into this podcast episode. Listen now to hear: Examples of how telcos and MVNOs are benefiting from public cloud technology [02:48];How cloud-native telco tools (like Totogi!) can help MVNOs streamline work, increase speed to market, and lower costs [05:21];Why giffgaff put data at the heart of its business [12:53]; andHow MVNOs can boost their NPS and ARPU by delivering an amazing, personalized customer experience [13:55].When you’re done listening, check out the links to Totogi and the AWS Marketplace below, and contact us for a demo. You can find the transcript for this episode here.Links and ResourcesRead my blog about why MVNOs need to stop differentiating on price and start personalizing the customer experienceWatch the video version of my MVNO Nation Live keynoteCheck out this great article about digital-attacker strategies from McKinsey & CompanyRead my op-ed in Vanilla Plus about why MVNOs should be all-in on the public cloudRead the original AWS press release on the giffgaff relationshipLearn more about Totogi and sign up (for one penny!) on AWS MarketplaceFind out how MVNOs can super-charge their BSS with Totogi’s BSS enhancement platform, starting with our Charging-as-a-ServiceYou KNOW that we rocked an awesome party at MVNO Nation Live. Check out the cloudy drinks and our dance moves on the 360 spinner!Wanna talk public cloud? Telco execs, set up a meeting with our team to learn how to tap the immense business value it can bring.Follow DRHave an idea for a Telco in 20 podcast guest or topic? Send it in!Want to sponsor a podcast? Let us knowFollow Telco in 20 on Twitter @TelcoIn20Follow DR on Twitter @TelcoDRThe Telco in 20 podcast won a 2022 Platinum MarComm Award, a 2022 Gold Hermes Award, and was recognized as a Forrester Top 100 Channel Podcast and Feedspot Top 10 Telecom Podcast. If you enjoy the podcast, would you leave us