Welcome to another episode of the Growth Vault, an inside look at building wonderful marketing that moves the needle for early-stage startups coming with a focus on B2B SaaS.Hosted by Rabah Rabah (Chief Evangelist @ Triple Whale) & Chase Mohseni (Head of Marketing & Growth @ Pencil) - you'll get an inside look at how they believe marketing teams can genuinely move the needle and stand out from the crowd.What started out as a conversation over lunch where they mused, "We should have recorded this." Has now been brought to you as a free-flowing conversation about the frameworks and heuristics they've used to build special businesses.In Episode 9, Rabah is back and they dive into: The sadness of losing the original episode 9 The difference between having a product that creates missionaries vs mercenaries Whether Elon Musk has created a monster/mercenary culture of his own making at Twitter How Mark Zuckerberg re-ignited the missionary vibe of Meta and what that means for the Threads vs. Twitter wars ahead!And more! Enjoy! Follow Rabah 👉 https://twitter.com/rabahrahil Follow Chase 👉 https://twitter.com/ImChaseMohseni Share the episode with your friends and let us know what you think!

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