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Honey, I Shrunk The Store: Retailers Go Smaller to Grow Bigger (E)
Welcome to a special encore episode of the podcast, where we open up the back catalogue and share some of our favourite and most popular episodes that are worth a second (or perhaps your first) listen. Today we bring you our update and perspectives on small format stores for big retail brands. We start with an update on this strategy since we originally released this episode in the fall of 2021.It may seem like a paradox, but retailers like Macy's, Ikea, Nike, Target, Amazon, Nordstrom and more are all pursuing small store format strategies in hopes of getting closer to customers and reigniting market share growth. While this isn't fundamentally a new idea--and one could argue that for some it's coming at least a decade too late--this next generation of concepts is less about merely optimizing a store's size to make more locations work, but rooted in addressing the increasingly hybrid nature of retail's brave new world and the changing dimensions of convenience. <br />We unpack what's driving these moves, why it's important and what to avoid as we're likely to see a doubling down on this strategy in the years ahead About UsSteve Dennis is a strategic advisor, keynote speaker, and bestselling author of focused on growth, innovation, and the impact of digital disruption. He is widely considered one of the foremost and influential voices in the retail industry. You can learn more about Steve on his website. His #1 bestselling book Remarkable Retail: How To Win & Keep Customers in the Age of Disruption is available at Amazon or just about anywhere else books are sold. Steve regularly shares his insights in his role as a Forbes senior contributor and on Twitter and LinkedIn. You can also check out his speaker "sizzle" reel here.<br />Michael LeBlanc is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career. Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast, The Voice of Retail, plus Global eCommerce Leaders podcast, and The Food Professor with Dr. Sylvain Charlebois. You can learn more about Michael here or on LinkedIn. Be sure and check out Michael's latest venture for fun and influencer riches - Last Request Barbecue, his YouTube BBQ cooking channel!