How to Effectively Share Your Story, with Lindsay Pinchuk, Marketing Consultant and Host of Dear FoundHer...

Today host Lindsay Pinchuk is sharing with you the number one lesson she shares with clients, students and within her community. Are you sharing your story? This is one of the most powerful marketing tools you have at your fingertips, and if you’re not utilizing it, you’re missing out.  Sharing your story is the FIRST STEP in any content strategy for your brand. This episode will challenge you to go through and to write out your story and share it.
So as you’re writing down your own story to share, I want you to think about and consider the following:Your story isn’t what you are today or your title, it is the journey and path that you took to get there. Your greater story is made up of a lot of little stories—so pull those out over time and share them with your community as a way to connect. Share your story at least once a month…and in between sharing your big picture story, share those little stories along the way. Make sure you have a long, medium and short version of your story—and that your story version is your ONE SENTENCE elevator pitch: what you do, how and why. Don’t be afraid to be vulnerable—share the failures, share the lessons. It makes you human and likable. Truly, just be yourself. When you are yourself you connect with the people you are meant to connect with—you attract the right community and customer and ultimately you end up in the right place with your business. 
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