How to Use Collaborations to Help Your Business Thrive in Uncertain Times with Jordan Gill

Are you staying ahead of the marketing shifts that affect your business?Trends come and go--like Myspace, which was once all the rage, but isn’t even in the marketing conversation anymore. What once was effective becomes less so, like you’re seeing on certain social media platforms.But if you wait too late to get ahead of the shifts and change your approach, you’ll find yourself struggling to get your business back on track. So what can you do now?Getting in front of other people’s audiences is one of my favorite ways to create more visibility for myself and my clients. Not through cold pitching, though, but building relationships and creating collaborative partnerships. And today as we continue our conversation on visibility in your business, I have the perfect expert to talk about collabs on the show!In this episode of Promote Yourself to CEO, my friend Jordan Gill is back to talk about how you can leverage collaborations in your business. You’ll learn about ways in which you can form these partnerships, how to ensure you make it beneficial for both sides, and what the future of collaborations might look like soon.On this episode of Promote Yourself to CEO:9:53 - What was the thought process behind Jordan’s creation of Ready Set Collab?14:41 - I talk about my own experience with collaborations vs. hiring a PR team to pitch for me.17:05 - What are the different kinds of collabs you can engage in as a CEO? Jordan discusses a few.22:17 - Jordan talks about how to sustain your energy over the long haul when doing collaborations for the first time.27:52 - There’s one big thing that most people miss when going after collabs. Jordan reveals what it is.29:40 - What is coming next in the world of collaborations, and what should you pay attention to?34:29 - What about using AI tools like ChatGPT for collabs? Jordan shares how she and her Ready Set Collab members use it.Mentioned in How to Use Collaborations to Help Your Business Thrive in Uncertain TimesReady Set Collab waitlistJordan’s VIP program, Done In a Day™“How to Profit from VIP Days with Jordan Gill” episodeMistakes That Made Me podcastThe Get Paid podcastThe CEO CollectiveRacheal on Instagram and TikTokRate and review on Apple Podcasts