How To Win The Pitch Using The Power Of Story

In this episode of The Business Gay Podcast, host Calan Breckon speaks with the CEO of Startup Canada, Kayla Isabelle, about how you can use the power of your story to win at your next pitch contest and to help secure more funding as an entrepreneur. Startup Canada is the gateway to Canada’s entrepreneurial ecosystem. Their mission is to connect Canada’s entrepreneurs with the tools, community, and support they need to start and build their businesses. Kayla has dedicated her career to supporting entrepreneurs and is passionate about leveraging the power of storytelling in the business community. This year she was recognized as a Globe and Mail Changemaker as well as a Business Woman of the Year Finalist and in 2022 Kayla was also listed as a Top Forty Under 40 by the Ottawa Business Journal. Watch on YouTube --- ► Today’s Sponsor is Castos - the best podcast hosting platform trusted by thousands of brands. Learn the basics of becoming an online entrepreneur: Check out A Beginners Course on How to Start an Online Business Join the email list for news and updates --- Get 20% off your ticket for any of the StartUp Canada Tour Dates USE PROMO CODE: SCTOUR20 StartUpCan.ca Tour Link Calgary: Thursday, September 28, 2023 BMO Centre at Stampede Park Brampton: Thursday, October 26, 2023 The Rose Brampton --- Links mentioned in this episode: StartUpCan.ca lightbynyoka.com NonaVegan.com --- Key Takeaways for quick navigation: [03:12] Founders who weave personal stories into their pitches create strong emotional connections with listeners, making their businesses more memorable. [10:30] Sharing personal stories in pitches requires practice to become comfortable and skilled in presenting vulnerabilities and challenges. [13:44] Kayla shares pitch stories about Kailey Gilchrist of Nona Vegan and Yamila Franco of Nyoka that blend personal stories with impactful business ideas. [19:05] Startup Canada supports early-stage entrepreneurs with resources, connections, and programs focused on women, global expansion, advocacy, and more. [21:23] The Startup Canada Tour, Business Owner's Toolbox, and various initiatives empower entrepreneurs to connect,