IPBN Podcast Series ep. 19 - Destination: Algarve with Helder Martins, President of AHETA

At the IPBN Tourism Conference, Hélder Martins, President of AHETA, presented his findings on the current tourism market in the Algarve. Hélder shared his insights on what Portugal's southern coast will look like in the future: its goals, drivers, areas for improvement, and more, and gave sound advice to conference attendees on how to protect this incredible region.