Real-World Example With Results - Solving Your Own Problem

In this episode I talk about: A real-world example of solving your own problem to scale impact Why the organization focused on this problem What we did to solve the problem with software and technology The level of results and return on investment for the organization How other organizations expressed interest in it for themselves What my client did to expand the ROI of this project
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Episode TranscriptHey everyone, Sean here and today what I want to talk to you about is sharing an example from the episode that I recorded and shared yesterday regarding solving your own problems and leveraging software to build solutions around solving those problems in order to scale impact. Now, the example that I'm going to share is a real world scenario and an application that I helped build with an organization that had a need that they wanted to solve and in particular, again, this was a problem of their own at the organization in terms of something standing in the way of them scaling impact. Now, at this organization, they provide financial services to underrepresented populations of people and helping them essentially with things like financial literacy, asset building, repairing and improving their credit, saving to purchase a home, any number of wonderful things that way too many people need a significant amount of help with so their program is critically important. One of the challenges they were having is they were ready to scale and they wanted to expand the program beyond the kind of local and regional areas that they were in. They wanted to go beyond regional they wanted to go national and the challenge with that was they knew how long it was going to take to do with the mechanisms that they were previously the strategies they were using to enroll people into their program, which was largely offline and by that I mean in person. They were running in person events, usually a form of a workshop. Usually after hours, you're trying to connect with members of the community that were a fit for their program. Now, while this was arguably effective in enrolling people into the program, it was time consuming and expensive, which meant obviously that at scale, those costs were only going to go up potentially exponentially depending on how aggressively they wanted to grow. So seeing as how that was relatively unattractive, they had a different idea in mind. Could they figure out how to scale more efficiently in order to reach a wider audience without increasing their expenses dramatically and that's where the conversation of technology entered the fold. When you hear things like this, and I want you to take this away from this episode, as well, you're trying to do something faster, cheaper, easier, more cost effectively, if talking about scale, any of these kinds of buzzwords come up in conversation, where these key words come up in conversation, technology and software, have strengths in all of those areas, and when leveraged appropriately, can help you solve these problems and that's exactly what was done here. So we figured out a way to build essentially an online enrollment portal that enabled the clients that they were previously enrolling offline to do so now online, which meant that didn't need to run these expensive and time consuming in person events which required a lot of coordination. A lot of people needed to be involved in order to set those up, make sure those went well. They could still do those, but they could do those relative to the capacity that they had and they can instead rely on the online enrollment portal to reach clients essentially anywhere because it's digital. As long as we can connect with the right audience virtually. We can