SSFN.8 - A Social Selling Transformation with Special Guest Mariana Lima from Tricycle Europe

In episode #8 of Social Selling for Newbies we are joined by special guest Mariana Lima from Tricycle Europe where we discuss Social Selling Transformation.   Show highlights:  <br/><br/>2:15 - Mariana discusses her background and how she started in Social Selling.<br/>7:20 - Sales and Marketing overlapping and becoming more human.<br/>9:15 - Misconstructions of Social Selling.<br/>10:55 - Traditional Selling vs Social Selling.<br/>13:08 - Mariana discusses her research on Social Selling.<br/>15:50 - Social Selling development through the years.<br/>18:50 - It's about delivering value and serving people.<br/>20:10 - The Mindset Shift of the Buyer.<br/>27:00 - What happens when Social Selling isn't done right.<br/>30:20 Mariana discusses her job at Tricycle Europe.<br/>38:48 - Learning more about Mariana and how to connect with her.<br/><br/>Subscribe to the audio podcast on your favorite channel:  https://socialsellingfornewbies.buzzs...<br/><br/>Follow the Show at the Social Selling for Newbies LinkedIn Page:  https://www.linkedin.com/company/soci...<br/><br/>Join us in our FREE social selling community:  https://socialsellinghq.com