The difference between vision, mission, values, strategy and goals and why they matter.

Why do leaders need to distinguish the difference between vision, mission, values, strategies, and goals?  What’s an example of operating without one of these? A clear and compelling vision bring longevity.At Paradigm Shift how to clarify these things? Comparing Amazon, Patagonia, and TED vision and mission statements. Mission can change while vision remains. Short & Concise  vs Lofty & Vivid vision statements.Making vision, mission, and values verbs.