Unlocking Sales Success: A Candid Chat with Cory Bray

In a recent episode of the Sales Wisdom Podcast, Charles hosts Cory Bray, a renowned figure in the sales domain. Cory, known for his impactful sales books available on Kindle Unlimited, dives deep into his journey from authorship to entrepreneurship. He co-founded Coach CRM and Closed Loops, both aiming to revolutionize the sales world. Cory emphasizes the importance of practicality and actionability in his books, drawing parallels to engaging movie openings to captivate readers. He also touches upon his unique approach to writing, termed "blackout writing," where he turns off his editing brain to produce content prolifically. Interestingly, Cory reveals his venture into stand-up comedy, which he believes has enhanced his public speaking skills, making him more engaging and relatable. He wraps up by discussing Coach CRM, a platform designed to bolster sales managers' coaching skills, priced at approximately $2500 per manager per year, with additional features available for a premium.