Voices from Cannes: Innovation in a World of Flux with Sanofi, PMI & Marketing Week

Today on our show, we’re launching a special summer mini-series recorded live from the Cannes Lions 2023 International Festival of Creativity. frog was an official partner of the event, where we hosted a cabana along the famed croisette. What ensued was four days of programming that included on-stage panels from our sunny beachside terrace and interviews with expert guests from leading brands in our on-site recording studio. Day One in the frog Cabana, we focused on the theme ‘Innovation in a World of Flux" and discussed everything from avoiding the pitfalls of so-called ‘innovation theater’ to real company journeys driving transformation and whether brands can ever truly be authentic or are more often guilty of smoke-and-mirror tactics. Special thanks to this episode's guests: Gagandeep Gadri, Managing Director, frog; Véronique Bruhat, Head of Digital Health for Specialty Care, Sanofi; Dr. Moira Gilchrist, VP & Director of Scientific & Strategic Communications; Russell Parsons, Editor-in-Chief, Marketing WeekBrought to you by frog, a global creative consultancy. frog is part of Capgemini Invent. (https://www.frog.co) Visit us to learn more and stay in the loop of our partnership with Cannes Lions . (https://cannes.frog.co/) Find transcripts and more from our conversation. (https://www.frog.co/designmind..../design-mind-frogcas the new frog Chief Challenges 5: Banking on Invisibility report. (https://go.frog.co/banking_on_invisibility)