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- Wilderness
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26. Increase Customer Retention with Eric Melchor
Do you want to convert website visitors 3X higher than you do now? <br/><br/>Today we’re talking about hyper-personalization and how you can personalize your e-commerce experience, so you can sell like the Amazons of the world, even if you’re a little guy. Eric Melchor from Optimonk teaches us how to reduce friction and increase sales through personalization. <br/><br/>Highlights:There is a lack of personalization in eCommerce that, if fixed, would increase customer lifetime value.Irrelevant ads and pop-ups that don’t meet the needs of your customers.How to use location personalization to reduce friction in e-commerce.Take a long-term approach to customer personalization. E-commerce businesses will make so much more money!Use your website to create better segments.Resources mentioned: FREE Download: Customer Value Optimization Guide: https://www.optimonk.com/custo....mer-value-optimizati <br/><br/>Show notes at: https://tinymarketing.me/ep-26 <br/><br/>Website: https://www.sarahnoelblock.com<br/>LinkedIn: https://www.linkedin.com/in/sarahnoelblock/<br/>Newsletter: https://tinymarketing.me/newsletter<br/>-<br/>Support our Sponsors:<br/>Bonjoro - Get 15% Off - https://tinymarketing.me/bonjoro<br/>Flodesk - Get 50% Off - https://tinymarketing.me/flodesk