Episode 27: Simon Pestridge of Potatohead on creating a regenerative business

Simon Pestridge is the Chief Experience Officer at Potatohead and is tasked with building a culture that innovates for the consumer. Valuing long-term growth over short-term gains, he is committed to transforming Potatohead into a regenerative business. In this episode we talk about: In this conversation, we learnt...Simon’s journey with Nike and then Potatohead (02:58 - 06:05) Regeneration vs Sustainability (07:04 - (9:11) Some exciting projects at Potatohead (09:28 - 13:14) The vision for Potatohead for the next 10 years (13:32 - 16:23) How they operated during COVID (16:32 - 18:35) Opportunities in trying to be beautiful and sustainable (18:40 - 21:53) Waste management at Potatohead (23:01 - 25:38) Simon’s experience with LinkedIn (25:58 - 27:19) How to create a meaningful brand (27:40 - 30:28) <br/>Connect with us!Follow Good Business Podcast on InstagramEmail us at podcast@thelaunchpad.group<br/>And don't forget to rate, review and share!