Episode 4: Want to tell great brand stories? Leverage your weakness

Rain Bennett is an Emmy-nominated filmmaker, author, keynote speaker, and storytelling coach with over 15 years of experience producing documentary films. He hosts a weekly podcast called The Storytelling Lab which features the top storytellers in the world and recently released his first book, Six Second Stories. His mission is simple: to teach people how to leverage storytelling to grow their communities, deepen their connections, and maximize their impact in minimal time.IN THIS EPISODE:How filming a successful documentary on a shoestring budget proved the importance of substance over style:Why turning your tragic flaw into your superpower is critical if you want to connect with your target audienceHow Rain differentiated himself by leaning into his weaknessHow Rain helps his clients tell their stories by finding their unique intersectionsThe hard stories Rain has had to navigate in his own life, and how telling them has helped him growWhat it means to be a multipotentialite and how to build a business when you have multiple passionsCONNECT WITH RAIN:Website: rainbennett.comTikTok @rainbennett_storycoachInstagram @rainbennettTwitter @rainbennettLinkedIn @Rain Bennett