Henry Braithwaite: From Agency to SaaS Success

If you're looking to scale your business through podcasts, get invited on our CEO Wisdom podcast OR drop Charles a message on his Linkedin: linkedin.com/in/sdr-as-a-service
In a riveting conversation between Charles, the CEO of TopLeads, and Henry Braithwaite, the co-founder and group CEO at Lead Forensics, the duo delves into the intricacies of entrepreneurship and the evolution of business models. Henry shares his journey from starting a student magazine inspired by Richard Branson to establishing a successful B2B lead generation agency. The discussion takes a turn towards the decision to transition from the agency model to a SaaS business, highlighting the differences between the two. Henry emphasizes the importance of customer satisfaction in the SaaS model, contrasting it with the traditional profit-driven approach of agencies. Charles, on the other hand, contemplates the future of work, pondering the role of AI and automation in replacing repetitive tasks and emphasizing the need for innovation and creativity.
If you're looking to scale your business through podcasts, get invited on our CEO Wisdom podcast OR drop Charles a message on his Linkedin: linkedin.com/in/sdr-as-a-service