Where new listeners start? New YouTube study

0 Views· 07/19/23
Podnews Daily
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Visit https://podnews.net/update/youtube-new-listeners for all the links, and to get our newsletter.Sorry if you got our newsletter more than once more than once more than once more than once yesterday: we had a technical fault. YouTube could be great at finding new listeners for your podcast, according to a study into podcast consumption on YouTube from Veritonic. 65% of people who watch a podcast on YouTube are consuming it for the first time, the data says. Also, we learn that 54% of listeners like to consume podcasts on YouTube because they enjoy seeing the hosts and their guests talk, we also learn; and (slightly unnervingly) 2% of people watch YouTube while driving. So - is YouTube Music rolling out podcasts worldwide? A YouTube spokesperson has told us that YouTube Music has begun to roll out podcasts to Canada and Brazil (but, for now, nowhere else). "Podcasts are currently only available to YouTube Music users in certain markets. Stay tuned for updates about when podcasts will launch in YouTube Music in your region." The Australian Podcast Ranker was released. The ABC is still absent; the data is otherwise consistent with previous months. As mentioned yesterday, Australia’s podcast insights survey PodPoll 2023 is now available for download. Specifically, the data contains subjects for podcasts that listeners say they want more of - for young people, that includes science and the environment. Classifieds - your job or ad herePro Hosting for Networks and Companies — Budgets are tight reach out to the Blubrry Podcasting team and save on all your professional hosting needs. DAI, Programmatic, Media Mastering, Media Kits, Transcripts, Closed Caption, Superior Stats.Let's be Podcast Besties! 👯 — Podcast Bestie is a weekly newsletter and best friend to podcasters seeking craft tips, marketing strategies, jobs, industry info, and creative inspiration. Join the squad now.How Huberman Lab & Pod Save America make 💰 — The world’s highest-earning pods partner with Supercast to offer subscriptions on their terms, under their brand. Our top 10 podcasts gross $18M+ in subscription revenue. 👋 ✉️: hello@supercast.com🤖✍AI Writer Built for Podcast Agencies & Networks — Swell AI: Automate writing shownotes, articles & more. Made for high-volume podcast workflows with time based billing, Enterprise API, Zoom, Dropbox, and Google Drive integrations. Get started free.Podcast Editing Made Easy. Podnews 3-Month Trial! — +DISCOUNT! Save time editing your podcast with Hindenburg PRO. Automatic sound leveling. Simple powerful turn dial noise reduction. Secure offline transcription. And more...

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